Marketing is a very important element for a successful business. And to market properly, businesses must increase their awareness to potential customers. Many strategies can be used to achieve such a feat. Artist business cards are one of the easiest. They are cheap and easy to produce. They are also less intrusive than direct advertisements, which people are more inclined to throw away. This does not happen as often with business cards, especially if your business sells a product or service a consumer immediately needs.
The benefits do not end there. If you include a website on your cards, you give your consumer two avenues for brand awareness. This is important, because in order to make a sale, you have to remind consumers of the benefits your company has to offer. In fact, most marketing experts believe that consumers need to see a product 7 times before making a purchase.
Perhaps this is why they majority of small business marketing plans usually include a budget for business cards. However, you should not settle for the template versions advertised on the Internet. With artist business cards, a professional illustrator creates an image that is specially designed for your brand.
In any case, you will not have too many problems finding companies that offer artist business cards. Some of these businesses are large multimillion dollar firms, while others are headed by freelancers. Both have their advantages and disadvantages. Firms tend to have better PR, so they are easier to trust. But freelancers are more likely to offer better rates. This is especially the case if you hire overseas freelancers. Of course, the downside to all of this is that you have no guarantees that your project will get finished. So, if you do decide to go this route, be smart. Go through a freelancing site, where the artist is subject to ratings and reviews. If the majority of reviews are negative, you will need to look elsewhere for your business cards.
- Facts on Artist Business Cards (gotfreebusinesscards.com)
- Learn the Secrets to Effective Business Card Design (gotbusinesscards.info)